Ask Dr. Job’s chief contributor, Sandra Pesmen, is a member of the Chicago Journalism Hall of Fame and author of “DR. JOB’s Complete Career Guide.”

Winner of several journalism awards, Pesmen is a graduate of the University of Illinois Media College at Urbana, and is listed in several Who’s Who editions. She also has been Corporate Features Editor of Crain Communications Inc., founding Features Editor of Crain’s Chicago Business and a reporter/features writer for The Chicago Daily News.

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Keep That Audience Attention

(Q.3) I PRESENT ANECDOTAL PROGRAMS about heroes and devils in the business world at industry conferences. . It's an "entertainment" program given after lunch to relax attendees. It lasts an hour and a half and I see attention sometimes wanes toward the end. I hate to cut out some of the great stories, and wonder what I can to do to keep their interest keen.

(A) VISUALS ARE A MUST DURING ANY PRESENTATION and you don't mention showing any although your audience is expecting SOMETHING on that screen! Go onto the Internet, download photos of your heroes and devils that are in the public domain onto a "flash drive." You can bring that to your talks and clip it into the computer each venue has for the screen on the stage with you. It should never be blank. 

Shake Every Hand That Adds to Network

Leave Leftovers on Table At Biz Lunch