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Put Head Down--Do As Told

Q.2. EVERYONE ELSE SEEMS TO USE THE SOCIAL NETWORKS but I don't really believe they are necessary for my work in human resources. In fact, I'm concerned that they will add too much information for and about candidates when we're interviewing. What do I say when the management keeps telling me we should set up social media on-line for our department?

A. DON'T SAY ANYTHING-JUST DO AS YOU'RE TOLD. In this case the bosses are right. In order for your and your organization to keep current, attract the best candidates you MUST keep current using these excellent Web resources. Barbara Mitchell and Cornelia Gamlem, authors of The Big Book of HR, say they will help overworked HR professionals track holidays, use spreadsheets, and free time needed for other work. Your organization is right in trying to get you involved. It should have a well-crafted policy about the responsible use of social media too, say these authors.

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